VoIP for the Masses
Amir Zmora wrote a great post for Radvision‘s blog today about a recent conversation he had with a stranger on an airplane about video communications. I can totally relate to his enjoyment of being able to discuss IP communications with someone who has no technical knowledge.
Since GIPS does not develop end-user applications, it can be very difficult to explain to a lay person what our company does. This is a problem that is compounded around the holidays when I tend to have quite a few conversations with strangers at parties or family members who I rarely see. It is always nice to see someone’s face light up when I ask, “Have you ever tried Skype or Google Talk?”. From that point on, I can have a great conversation about VoIP or video over IP without ever having to use those terms, let alone mention anything about codecs or jitter buffers.
At the end of the day, that is really what it is all about (that and the hokey pokey). I briefly left GIPS for a stint in a political science graduate program, thinking that I would somehow be working toward something more meaningful to the world at large. I quickly realized, however, that in a small but very real way, GIPS was making it easier for millions of people to be able to communicate. I came back to the company satisfied to know that our technology was improving people’s lives. While we might not necessarily be saving the world, I think that is something everyone in our industry can be proud of.
Improved Communications for All
